Hi, I'm Sarah Fischer.

A marketing and customer success leader who builds onboarding, lifecycle, and content programs that turn new customers into loyal ones.

Every touchpoint tells a story. Make it count.

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Customer onboarding

Customers who succeed early stay longer and see value faster.

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Lifecycle marketing

The right message at the right moment changes everything, turning new customers into loyal ones.

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Content & community

Content that educates drives action, builds trust, and grows your audience.

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15+ years.
Multiple disciplines.
One goal: Better customer experiences.

Your customers are telling you something when they disengage or fail to come back. I help SaaS and commerce brands listen to those signals and build the onboarding, lifecycle, and content programs that engage and retain customers.

Most recently I spent 8 years at Shopify, last leading marketing for Shopify Academy's global audience of merchants and partners. In 2025 alone, we drove a 190% increase in revenue and 200% growth in page views as well as sessions year over year. That's the kind of impact I bring to the brands I work with.

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